Black Friday Merlin Annual Pass Sale: Epic Savings Running Until Christmas

Merlin Entertainments has launched its unmissable Black Friday Magic sale, giving families the chance to enjoy a year* of adventure at over 20 top UK attractions – including Alton Towers Resort, Chessington World of Adventures, Thorpe Park and more. With festive cheer in the air and Christmas gifting season in full swing, Merlin Annual Pass offers now start at just £79, working out to only £1.52 per week.

For less than the price of a monthly streaming subscription or a weekly takeout coffee**, Brits can save up to £60 per Pass and unlock unforgettable days out across the country.

Black Friday Magic Prices:

Essential Pass: £139 → £79

Gold Pass: £239 → £199

Gold Membership: £19.99/month → £16.99/month

There’s truly something for everyone. Thrill seekers can take on Hyperia at Thorpe Park, the UK’s tallest and fastest rollercoaster, or speed through Minifigure Speedway at LEGOLAND® Windsor Resort. Families with little adventurers can look forward to exciting new openings in 2026: the UK’s first and only PAW Patrol-themed land at Chessington World of Adventures Resort, plus the world’s first Bluey ride at CBeebies Land at Alton Towers Resort. History lovers can explore 1,000 years of stories at Warwick Castle, and everyone can strike a pose on the red carpet at Madame Tussauds.

Running from 18th November to 21st December, the Black Friday Magic sale offers some of the best-value days out of the year. Gold Passholders can enjoy impressive extra perks, including free parking, up to 20% off food, drink and retail, discounted short breaks through Merlin Holiday Club, and reduced entry for family and friends. Platinum Passholders receive even more, with free Fastrack* at Resort Theme Parks, free tickets for family and friends*, and no restricted days throughout the year.

This Black Friday, give the gift of adventure — with memories that last all year long.

Annual Pass Sale Now On! Buy now