David Williams brought the spirit of New Orleans to life with the World Krewe Mardi Gras celebration at Alton Towers, transforming the park into a vibrant explosion of colour, music, and carnival energy. Inspired by the rich traditions of Mardi Gras, the Krewe blended larger-than-life costumes, rhythmic parades, and infectious performances that invited guests to step into a world of festivity and fantasy. Under David Williams’ creative direction, World Krewe delivered an immersive experience that captured the joy, spectacle, and community spirit of Mardi Gras, making it a standout celebration that perfectly matched the scale and imagination of Alton Towers.